Get ready to implement an email marketing plan that both meets your company’s unique needs and grows your business. Join marketing expert Jeff Goins for an introduction to everything you need to know about starting an email newsletter, building your mailing list, and effectively market your product or service to that list.

Email can quickly overwhelm a workday and prevent you from getting actual work done – but you don’t have to let it control you! Organize Email and Increase Productivity with Beth Penn, you’ll learn how to manage everything that comes through your inbox so you can focus on what’s important.

Many digital marketers consider email marketing to be an essential component of their company's marketing mix. To get your desired return on investment—and to ensure your company maintains a positive reputation—you have to do it right. In this course you can learn how to craft an email marketing campaign that works. Professional marketer and marketing trainer Megan Adams offers tips on building your email lists, choosing themes, creating effective messaging, building newsletters, and analyzing and optimizing your campaigns. The course features MailChimp, but the strategies apply to any email marketing service provider. By the end, you'll have a new tool to drive traffic to your website, engage new audiences, and grow your business.

 
Many digital marketers consider email marketing to be an essential component of their company's marketing mix. To get your desired return on investment—and to ensure your company maintains a positive reputation—you have to do it right. In this course you can learn how to craft an email marketing campaign that works. Professional marketer and marketing trainer Megan Adams offers tips on building your email lists, choosing themes, creating effective messaging, building newsletters, and analyzing and optimizing your campaigns. The course features MailChimp, but the strategies apply to any email marketing service provider. By the end, you'll have a new tool to drive traffic to your website, engage new audiences, and grow your business

Integrate Generative AI in Digital Marketing Workflow | E-Commerce | Content | Product Visuals | SEO | Bots | Automation

Sie möchten Ihre Kundenbeziehungen verbessern, mehr kaufinteressierte Leads generieren und Ihren Umsatz steigern? Dann sollten Sie mit E-Mail- und Newsletter-Marketing durchstarten.
Valerie Khalifeh erklärt Ihnen praxisnah, wie Sie diese Ziele mit einer erfolgreichen E-Mail-Marketing-Strategie erreichen. Sie lernen, wie Sie die richtige Newsletter-Software für sich finden und unzählige Touchpoints außerhalb Ihrer Website schaffen, um Ihre E-Mail-Liste noch schneller aufzubauen.
Außerdem erhalten Sie Hands-on-Tipps und Tricks, zum erfolgreichen Aufbau und Optimierung Ihres Newsletters und erfahren, auf welche Kennzahlen es wirklich im E-Mail-Marketing ankommt.

360 pages | English | ISBN-10: 0470190876 | ISBN-13: 9780470190876

164 pages | English | ISBN-10: 013041817X | ISBN-13: 9780130418173